This research was conducted by Prof Fred Coalter at the University of Stirling on behalf of NHS Health Scotland.
Why abolish entrance charges for swimming?
Entrance charges are presumed to be a barrier to participation and free swimming is needed to achieve some or all of the following:
This report reviews the approaches to free swimming adopted by different areas including:
Quality of Evidence
The report established that there is a lack of robust and comparable information available on free swimming and therefore there are only limited general conclusions about the impact of free-swimming initiatives that can be drawn from the review.
Impact of Free Swimming
All schemes record substantial initial increases in aggregate usage (although tends to be most evident during school holidays). Balance between increased frequency by current participants and new users are not clear. As swimming is already a popular activity it is possible that those attracted are more likely to be existing participants.
Conclusion
It is unlikely that abolishing entrance charges alone will lead to sustained increases in swimming among certain target groups. Charges are only one component of a complex set of factors. Attempts to increase swimming participation must be part of a broad and diverse strategy – more effective and more efficient targeting; a consideration of who best responds to, and benefits from, free swimming; an appropriate balance between free swimming and swimming lessons; systematic attempts to increase frequency and retain new participants; longer term strategies to move from free swimming/free swimming lessons to ‘affordable swimming’.
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